How much do you stand?

Meanwhile, the deficit in the personnel market continues to deteriorate, requiring HR-managers are more and more creative in attracting staff.

new cookies

Labor markets need all - from drivers to top managers. Nevertheless, taking not all: companies do not want to hire incompetent candidates and prefer to leave the position vacant until they find a person with the necessary knowledge and skills. However, only knowledge and skills have also not enough companies are looking for increasingly longer managers and leaders. Ukrainian managers in recent years have taught to develop good business plan, control, often just do not have enough leadership qualities. "We select people with strong leadership qualities, and such candidates is not always easy to find" - says Svetlana Hecht, Director Service personnel "Coca-Cola Beverages Ukraine Ltd".

Exacerbation of staff shortage has forced the company to revise the search tool pool. Now they have begun to use not only recruitment agencies, but also all possible channels to attract specialists - from the recommendations of the staff themselves, and internal announcements in the press, the Internet, and to participate in professional conferences and specialized job fairs.

It is also worth noting that almost all large employers began to pay more attention to compensation packages. For their part, they have laid out already, it seems, all the cards. Not even for top and middle management and all employees of the company are trying lately to offer maximum benefits package: from health insurance, paid visits to sports clubs and banal mobile prior to the opening of accounts in private pension funds. Moreover, in monetary terms the value of social benefits on the average can be compared with the monthly salary, say HR-specialists.

In addition, many of the structures are adopting high bonuses and long-term incentive programs, and therefore the salaries of Ukrainians working on the leading market players have begun to catch up with Europe. On average, if you take the leaders of the industry, the wages of staff at all levels in the past two years, growing steadily at 20-25% per year, and some experts and dynamics reaches 40-50% per year.

Of course, most employers understand that in a short period of time a person can not gain so many new knowledge to be so expensive. But market realities force even more clearly realize that the loss of the specialist organization will cost much more and go to a manifold increase in wages.

Generally, it is a struggle for higher wages (with a very relaxed attitude to other benefits) has become the hallmark of the labor market. According to HR-specialists, the average "life expectancy" employee in the company is 2 years, and in some categories, such as for example young professionals, is even smaller. And most important to them over the money issue. And only after a person reaches a certain level of material compensation for their work, come into play other motivational factors.

Find and not to lose

In addition to raising wages and increasing positions within the compensation packages of the company attended also the intangible motivational programs, as well as improving communication between the tops and the "mere mortals". Indeed, as shown by Western studies that specifically single employee in the company is sometimes motivated by no less, if not more than the insurance and service cars.

So now HR-departments Ukrainian companies are trying to form a more clear and transparent personnel evaluation system, more carefully plan his training and development, to build communication between all levels of management. More and more attention is paid to communication "employee company" (and in that order), by conducting surveys on the subject of engagement and employee satisfaction. Thanks to these surveys to identify problem areas of the company. "We are constantly monitoring the level of employee satisfaction. And if it is below the standard set by us, we are developing special programs and offer solutions to change the situation ", - confirms the trend Elena Kropivianska, Human Resources and Development Director of the company" Kyivstar ".

Moreover, as industry experts, in recent years increasing attention to personnel training, improving his skills. And now, again, it is not only the administrative board. The main achievement of the Ukrainian HR-specialists is that they finally stopped writing in the corporate mailing lists "of personnel", replacing the faceless "staff" to "employees". So it has come to the understanding that each person needs to look for an individual approach. That, in general, is the key to success.